Consider Automated Email Sequences for Follow Up | Ugenie | Community Tips

1 min read
October 25, 2021

Email automation sequences or workflows are predefined emails that a business sends to its customers or prospects to trigger particular actions.

This approach, commonly delivered via email marketing tools such as MailChimp, Mailerlite and HubSpot, can carry a range of benefits for your membership business.

Benefits of Email Automation Sequences

  • Personalised rapport with prospective members

  • Nurturing leads by using emails as points in a purchasing journey

  • Increasing brand awareness via conversations

  • Saving time to focus on other tasks of higher priority

  • Segmenting mailing list to target members with better communication

If you are a community leader, or in the business of community, try a Ugenie hub, for free, for 45 days.

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